Developing new markets

In order to support development of new markets , especially the South America one, where the main languages spoken are Portuguese and Spanish, Anabela Lelis, a Portuguese marketer with over than 10 years of business to business marketing experience, joined the Anderman Industrial Ceramics international team at the beginning of 2012.

Anabela is Anderman Industrial Ceramics Marketing Executive and besides developing and implementing creative marketing strategies that will make an impact, support the brand and drive sales and online traffic, she will be using her language skills (Portuguese, Spanish and French) to communicate with international customers or divisions to understand their needs, prepare international marketing plans and policies and coordinate with other departments the necessary actions to accomplish the marketing plans to pursue the international development.

Welcome on board Anabela.